This dissertation examines the discourses that surround Gagá, an African-derived ritual tradition that entails processional music and dance performances to honor deities of Vodou, which is primarily practiced by Haitians and Dominicans of Haitian origin in the Dominican Republic. This study explores the characterization of Gagá from the perspective of outsiders (the media and public figures) and the viewpoint of insiders (the partakers of the tradition). In the analysis, I identify correlates between the characterization of Gagá in the media over time and major political and economic developments in the Dominican Republic. Additionally, I explore the work that community members of Gagá conduct to combat racism and harmful stereotypes about their music and religion. Based on fieldwork, archival research, and compilation of online media, this work provides a nuanced view of the perspective of gagaseros (practitioners of Gagá) regarding their tradition, self-identification, and racial discrimination.