Remaining Vigilant Against Domestic Terrorism: Making Meaning of Counterterrorism in a National Awareness Campaign

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dc.contributor.advisorLiu, Brooke Fen_US
dc.contributor.authorCampbell, Thomas G.en_US
dc.contributor.departmentCommunicationen_US
dc.contributor.publisherDigital Repository at the University of Marylanden_US
dc.contributor.publisherUniversity of Maryland (College Park, Md.)en_US
dc.date.accessioned2012-02-17T07:05:23Z
dc.date.available2012-02-17T07:05:23Z
dc.date.issued2011en_US
dc.description.abstractThe purpose of this study was to understand how publics make meaning of terrorism and counterterrorism and the counterterrorism messages from the Department of Homeland Security's See Something, Say Something counterterrorism campaign, and if that meaning impacted their intention to act on these messages. Using the Situational Theory of Publics as the primary theoretical framework, this exploratory study took a qualitative approach; conducting in-depth interviews with both college students from a large Mid-Atlantic State University (young adult publics), and Department of Defense employees (government publics). Findings reveal that participants became more involved with the campaign messages as the problem began to impact them directly. Additionally, young adult public participants are not actively seeking out counterterrorism information, while it is a part of the day-to-day routine for government public participants. The study shows that understanding how publics are impacted by terrorism, will affect how they view and process counterterrorism messages.en_US
dc.identifier.urihttp://hdl.handle.net/1903/12356
dc.subject.pqcontrolledCommunicationen_US
dc.subject.pquncontrolledCampaignen_US
dc.subject.pquncontrolledCounterterrorismen_US
dc.subject.pquncontrolledSee Somethingen_US
dc.subject.pquncontrolledSay Somethingen_US
dc.subject.pquncontrolledSituational theory of problem solvingen_US
dc.subject.pquncontrolledSituational theory of publicsen_US
dc.subject.pquncontrolledTerrorismen_US
dc.titleRemaining Vigilant Against Domestic Terrorism: Making Meaning of Counterterrorism in a National Awareness Campaignen_US
dc.typeThesisen_US

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