"Beans are Bullets" and "Of Course I Can!" Exhibiting War-Era Posters from the Collection of the National Agriculture Library

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dc.contributor.advisorFreund, David Men_US
dc.contributor.authorBernat, Cory A.en_US
dc.contributor.departmentHistoryen_US
dc.contributor.publisherDigital Repository at the University of Marylanden_US
dc.contributor.publisherUniversity of Maryland (College Park, Md.)en_US
dc.date.accessioned2010-02-19T06:39:14Z
dc.date.available2010-02-19T06:39:14Z
dc.date.issued2009en_US
dc.description.abstractAn exhibit of food and agriculture posters in the Special Collection of the National Agriculture Library will display posters from World Wars I and II side by side. What did these messages look like and how did they change over time? Public servants produced the earlier WWI posters to reflect "reason-why" approaches to mass communication. During WWII, the Advertising Council's business-minded admen produced posters with their techniques for modern advertising and mass persuasion. Poster text shortened, the tone lightened and images were more frequent and splashier. This collection of posters bears witness to the professionalization and rising influence of the advertising industry in the 1920s and 30s, and reveals the agendas of the creators and their assumptions about homefront populations. The posters raise questions about the sources and ambitions of government sponsored messages designed to encourage cooperation with war efforts and modify homefront behavior.en_US
dc.identifier.urihttp://hdl.handle.net/1903/9846
dc.subject.pqcontrolledHistory, United Statesen_US
dc.subject.pqcontrolledArt Historyen_US
dc.subject.pqcontrolledDesign and Decorative Artsen_US
dc.subject.pquncontrolledadvertisingen_US
dc.subject.pquncontrolledexhibiten_US
dc.subject.pquncontrolledposteren_US
dc.subject.pquncontrolledpropagandaen_US
dc.subject.pquncontrolledvisualen_US
dc.subject.pquncontrolledwartimeen_US
dc.title"Beans are Bullets" and "Of Course I Can!" Exhibiting War-Era Posters from the Collection of the National Agriculture Libraryen_US
dc.typeThesisen_US

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