How University Athletic Program Success Associates With University Prestige Via the Halo Effect For Different Types of Universities

dc.contributor.advisorLucas, Jeffreyen_US
dc.contributor.authorQuattrone, Westleigh Alanen_US
dc.contributor.publisherDigital Repository at the University of Marylanden_US
dc.contributor.publisherUniversity of Maryland (College Park, Md.)en_US
dc.description.abstractAthletic program success may be a way for universities to achieve prestigious status. The halo effect may allow perceptions of athletic programs to be extended to other aspects of the university. This process was hypothesized not only to occur, but to occur to a differing extent across university types. I predicted that universities that are new, secular, public, outside of the Northeastern United States, and that do not have name designations would show the greatest gains in prestige upon achieving high athletic success. Regression analyses tested the relationship between expert ratings of universities and athletic success rates of major football and basketball sports programs. Results indicated a positive association between athletic success rates and university prestige. This process did not significantly vary by university types. Results also showed expert ratings of universities highly correlated with those of non-experts, indicating that expert assessment is a good proxy for typical prestige perceptions.en_US
dc.format.extent248942 bytes
dc.subject.pqcontrolledSociology, Generalen_US
dc.subject.pqcontrolledSociology, Demographyen_US
dc.subject.pqcontrolledSociology, Social Structure and Developmenten_US
dc.subject.pquncontrolledIntercollegiate Athletic Program Successen_US
dc.subject.pquncontrolledUniversity Prestigeen_US
dc.subject.pquncontrolledHalo Effecten_US
dc.subject.pquncontrolledUniversity Typesen_US
dc.subject.pquncontrolledCollege Sportsen_US
dc.subject.pquncontrolledUniversity Imageen_US
dc.titleHow University Athletic Program Success Associates With University Prestige Via the Halo Effect For Different Types of Universitiesen_US


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