Theses and Dissertations from UMD

Permanent URI for this communityhttp://hdl.handle.net/1903/2

New submissions to the thesis/dissertation collections are added automatically as they are received from the Graduate School. Currently, the Graduate School deposits all theses and dissertations from a given semester after the official graduation date. This means that there may be up to a 4 month delay in the appearance of a give thesis/dissertation in DRUM

More information is available at Theses and Dissertations at University of Maryland Libraries.

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    On the (Un)intended Consequences of Forgiveness: Creativity After Conflict
    (2010) Fehr, Ryan; Gelfand, Michele J; Psychology; Digital Repository at the University of Maryland; University of Maryland (College Park, Md.)
    Within the psychological and organizational sciences, research on forgiveness as an offender-directed motivational response to victimization is flourishing. Scholars have drawn from a wide range of theoretical perspectives to better understand the meaning of forgiveness and the antecedents of victims' forgiving motivations. Underlying this research is a near-unanimous assumption that forgiveness leads to beneficial outcomes, which has paradoxically hampered scholars' understanding of the precise nature of those benefits. The purpose of the current research is to consider a previously unforeseen yet broadly significant potential consequence of forgiveness - creativity. Drawing from evolutionary process models of creative performance (Simonton, 1999; 2003), forgiveness is theorized to impact creativity by broadening the set of ideas, concepts, and knowledge structures utilized during the creative process, referred to collectively as the participant's "domain set". Specifically, forgiveness and creativity are theoretically linked via three distinct mechanisms: mood, motivation, and cognitive resources. Two pilot studies were conducted to ensure the efficacy of a forgiveness priming procedure and explore a theoretically consistent set of lab-based creative performance measures. Three primary studies were subsequently conducted to fully test the effect of forgiveness on creative performance and the theorized mediating mechanisms. In Study 1, a brainstorming task was utilized to provide initial support for the forgiveness-creativity link and the role of domain set over simple task persistence. Mood was furthermore measured as a mediating mechanism. Study 2 replicated and extended the Study 1 findings via a different creativity task (creative drawing) and tests of both mood and motivation as potential mediators. In Study 3, further evidence for a forgiveness-creativity effect was sought via a creative problem solving exercise (the Duncker candle task). Mood and motivation were again measured as mediators. In addition, the cognitive resource theory was explored via the addition of a cognitive load manipulation. Results cumulatively supported the cognitive resource perspective. In all three studies, forgiveness predicted creative performance. The forgiveness-creativity link disappeared under cognitive load (Study 3), but was unrelated to victim mood (Studies 1-3) or motivation (Studies 2 and 3). In the discussion section, theoretical and practical implications are reviewed along with limitations and potential future directions.
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    TOWARD A THEORY OF JUST COMMUNICATION: A CASE STUDY OF NATO, MULTINATIONAL PUBLIC RELATIONS, AND ETHICAL MANAGEMENT OF INTERNATIONAL CONFLICT
    (2005-07-27) Van Dyke, Mark A.; Grunig, James E.; Communication; Digital Repository at the University of Maryland; University of Maryland (College Park, Md.)
    This dissertation used a qualitative, case study to explore how the North Atlantic Treaty Organization (NATO) applied strategic public relations management during peace operations in post-war Bosnia-Herzegovina, 1995 to 1996. The purpose of this research was to propose a model of ethical communication that extended the excellence theory in public relations and contributed to a global public relations theory. This proposed model relies on an ethical framework for moral reasoning that helps justify public relations decisions. The model incorporates interdisciplinary concepts drawn from the situational theory of publics, the excellence theory, an activist theory of communication, a moral theory of just war, and game theory. Fourteen long interviews, four elite interviews, and three focus group interviews explained how NATO applied principles of the excellence theory and global theory in public relations, how organizational culture and conflict influenced NATO communication management, and how NATO leaders made communication decisions. It had been assumed that NATO's political-military, authoritarian nature would lead the alliance to reject symmetrical communication and to adopt asymmetrical communication strategies. The study found that NATO mixed symmetrical communication - and other principles of the excellence theory and global public relations - with asymmetrical strategies like coercion to manage conflict. The study also identified a constellation of divided cultures among NATO's 26 member nations that influenced alliance public relations. Furthermore, senior NATO leaders relied heavily on intuitive knowledge when making decisions, leaving communication choices vulnerable to ethical relativism. In conclusion, this study has significant implications for theory and practice. The integrated, coercive-collaborative model of ethical communication developed through this study offers normative and positive value for managing asymmetrical conflict situations in which one or more parties demonstrate no willingness to cooperate. This model retains the value of excellence in public relations, which produces strategic, long-term, symmetrical relationships. Demonstrating how symmetrical outcomes can be achieved through ethical application of short-term coercive as well as collaborative communication tactics represents a major leap forward for the excellence theory. Practical implications of this study extend to any organization that relies on communication to manage conflict, build strategic relationships, and reduce costs - especially in a global, multinational context.