UMD Theses and Dissertations

Permanent URI for this collectionhttp://hdl.handle.net/1903/3

New submissions to the thesis/dissertation collections are added automatically as they are received from the Graduate School. Currently, the Graduate School deposits all theses and dissertations from a given semester after the official graduation date. This means that there may be up to a 4 month delay in the appearance of a given thesis/dissertation in DRUM.

More information is available at Theses and Dissertations at University of Maryland Libraries.

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Author: search.filters.author.Rivadeneira Cortez, Anna WalkyriaSubject: search.filters.subject.decision making

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    THE EFFECTS OF ORDER AND DIFFERENTIATING INFORMATION IN DECISION MAKING
    (2005-05-03) Rivadeneira Cortez, Anna Walkyria; Norman, Kent L; Psychology; Digital Repository at the University of Maryland; University of Maryland (College Park, Md.)
    A condition under which both primacy and recency effects occur is demonstrated. Primacy and recency are observed in decisions among alternatives that do not have differentiating information. Decision makers, however, need to base their decisions on differentiating information; individuals search for information that may assist them in discriminating options. Only under the absence of such information order effects influence decisions.