National Center for Smart Growth

Permanent URI for this communityhttp://hdl.handle.net/1903/21472

The National Center for Smart Growth (NCSG) works to advance the notion that research, collaboration, engagement and thoughtful policy development hold the key to a smarter and more sustainable approach to urban and regional development. NCSG is based at the University of Maryland, College Park, housed under the School of Architecture, Planning, and Preservation, with support from the College of Agriculture & Natural Resources, the A. James Clark School of Engineering, the School of Public Policy, and the Office of the Provost.

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    The Impact of Employer Attitude to Green Commuting Plans on Reducing Car Driving: A Mixed Method Analysis
    (2014) Liu, Chao; Ding, Chuan; Lin, Yaoyu; Wang, Yaowu
    The empirical data were selected from Washington-Baltimore Regional Household Travel Survey in 2007-2008, including all the trips from home to workplace during the morning hours. The model parameters were estimated using the simultaneous estimation approach and the integrated model turns out to be superior to the traditional multinomial logit (MNL) model accounting for the impact of employer attitudes towards green commuting. The direct and indirect effects of socio-demographic attributes and employer attitudes towards green commuting were estimated. Through the structural equation modelling with mediating variable, this approach confirmed the intermediary nature of car ownership in the choice process.