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http://hdl.handle.net/1903/2558
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| Title: | THE EFFECTS OF ORDER AND DIFFERENTIATING INFORMATION IN DECISION MAKING |
| Authors: | Rivadeneira Cortez, Anna Walkyria |
| Advisors: | Norman, Kent L |
| Department/Program: | Psychology |
| Type: | Thesis |
| Sponsors: | Digital Repository at the University of Maryland
University of Maryland (College Park, Md.) |
| Keywords: | Psychology, Cognitive (0633)
order effects; decision making; serial effects |
| Issue Date: | 3-May-2005 |
| Abstract: | A condition under which both primacy and recency effects occur is demonstrated. Primacy and recency are observed in decisions among alternatives that do not have differentiating information. Decision makers, however, need to base their decisions on differentiating information; individuals search for information that may assist them in discriminating options. Only under the absence of such information order effects influence decisions. |
| URI: | http://hdl.handle.net/1903/2558 |
| Appears in Collections: | Psychology Theses and Dissertations
UMD Theses and Dissertations
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