Mishra, SabyasacheeWelch, TimothyEmission reduction strategies are gaining greater attention to support the national objective for a sustainable and green transportation system. A large percent of emission contribution that arises from transportation modes are primarily from auto and truck travel. Reductions in highway travel require prudent planning strategies and modeling user’s response to planner’s policies. Modeling planning goals and user’s response is a challenging task. In this paper the authors present a joint travel demand and environmental model to incorporate vehicle emission pricing (VEP) as a strategy for emission reduction. First, the travel demand model determines the destination, mode and route choice of the users in response to the VEP strategy set by the planner. Second, the emission model provides NOx, VOC, and CO2 estimates at a very detailed level. A Base-case and three models are proposed to incorporate VEP in a multimodal transportation network. The objective function of the Base-case is the minimization of Total System Travel Time (TST), and the models are designed with the objective of minimizing Total System Emission (TSE). User Equilibrium method is used for travel to model user responses and solved by Frank Wolfe algorithm. The Base-case represents “do-nothing” conditions and the three models address the interactions between planner’s perspectives and user responses to VEP strategies. The proposed model is applied to Montgomery County’s (located in the Washington DC-Baltimore region) multimodal transportation network. The case study results show that VEP can be used as a tool for emission reduction in transportation planning and policy.en-USTransportationemission pricingtravel demandmultimodaluser equilibriumfrank wolfeArticle