Najera, Hugo EstuardoThis study was to determine whether differences in Anticipated College Experience and Anticipated Use of College Services exist between first-generation and continuing generation college Latino students, and between male and female Latino students. The University New Student Census was used to collect data. Items exploring short and long-term college expectations, and use of college services were selected as dependent variables and tested using two-way MANOVAs; ANOVAs were used to analyze significant main effects. A total of 211 Latino first-year entering freshmen responded to the instrument. Results indicated females and first-generation college students had a stronger expectation to use college services than male and continuing generation students. Males expected more than females to have the skills and knowledge to complete their semester goals, yet males indicated a stronger expectation to drop out and not complete a degree. Females expected to be more concerned over financing their college education than males.en-USThesisEducation, HigherEducation, AdministrationLatinosexperiencesgenderfirst-generation collegefemalesservices;