A genetic study of brand loyalty

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dc.contributor.authorGuest, Lester Philip
dc.contributor.publisherDigital Repository at the University of Maryland
dc.contributor.publisherUniversity of Maryland (College Park, Md)
dc.date.accessioned2016-04-21T16:52:36Z
dc.date.available2016-04-21T16:52:36Z
dc.date.issued1941
dc.identifierhttps://doi.org/10.13016/M2CB41
dc.identifier.urihttp://hdl.handle.net/1903/17702
dc.language.isoEnglish
dc.subjectBehavioral psychology
dc.subjectMarketing
dc.titleA genetic study of brand loyalty
dc.typeDissertation

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