Adidas, Where Originality Meets Actuality

dc.contributor.advisor	Lefkoff, Roxanne
dc.contributor.author	Barth, Zohara
dc.contributor.department	Marketing	en_US
dc.date.accessioned	2012-03-02T18:22:31Z
dc.date.available	2012-03-02T18:22:31Z
dc.date.issued	2012-03-01
dc.description	This paper consists of thorough and diverse research, as well as creativity in making recommendations. There are a broad range of sources that include Chinese newspapers, to fully explore the issues at hand.	en_US
dc.description.abstract	In this paper I assumed the role of marketing consultant for Adidas and made suggestions for ways it can expand in the Chinese market and target the youth of China.	en_US
dc.identifier.uri	http://hdl.handle.net/1903/12436
dc.language.iso	en_US	en_US
dc.relation.isAvailableAt	Digital Repository at the University of Maryland
dc.relation.isAvailableAt	University of Maryland (College Park, Md)
dc.subject	Adidas	en_US
dc.subject	China	en_US
dc.title	Adidas, Where Originality Meets Actuality	en_US
dc.type	Research Paper and Marketing Proposal	en_US

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