Dual Navigation of Computerized Self-Administered Questionnaires and Organizational Records

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Date
2000-10-04Author
Norman, Kent L.
Slaughter, Laura
Friedman, Zachary
Norman, Kirk
Stevenson, Rod
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Show full item recordAbstract
This research explored dual navigation between organizational
records and a computerized self-administered questionnaire. Two
alternative interface designs for on-line questionnaire presentation were
investigated. The form-based version of the questionnaire was divided
into sections by question topic and each section was displayed as a
single web page. In the item-based version, each question item was
displayed individually on the screen. The navigational data collected was
used to examine how participants moved between the organizational records
and the questionnaire items as they completed the computerized
questionnaire. Along with the navigational data, responses from pre- and
post- questionnaires were analyzed. There were no significant differences
in terms of accuracy, completion time, and ratings given in the pre- and
post- questionnaires. However, there were significantly different
navigational patterns between the two groups. Respondents in the
form-based group tended to answer questions in more of a non-linear
sequence. Additionally, the item-based group had more organizational
record to organizational record traversals while the form-based group had
more questionnaire item to questionnaire item traversals.
Keywords : Questionnaires, Surveys, User Interface, World Wide Web, CSAQ,
Navigation, Break-Dancing
(Also corss-referenced as HCIL-TR-2000-22)
(Also cross-referenced as UMIACS-TR-2000-71)